Tag Heuer

TAG Heuer is a Swiss luxury watchmaker founded in 1860 by Edouard Heuer, known for precision chronographs, avant-garde design, and high-performance sports watches like the Carrera, Formula 1, and Aquaracer collections. The name combines "Techniques d'Avant Garde" (TAG) and the founder's surname, with the company now owned by LVMH.